Culture And Its Influence On Communication - 1892 Words

The reading, in its entirety, explains the concept of culture and its influence on communication within both, a particular community and the world at large. It also mentions the three interconnected layers of culture, i.e., the outer layer, the middle layer and the core. The first two layers consist of symbols and ideals shared by a group, whereas the core layer includes adaptive culture or the ways of things because of human evolution. The implication is that culture is not something that is inherent in human behavior. It was built by continuous interaction and has been handed down to the newcomers in the society. This does not mean that people within a culture have identical sets of symbols, ideals or behavior, but there may be some similar behavior within that group of individuals. It could result in stereotyping which is an exaggerated form of the predicted behavior of a particular social group. Since all of humanity faces the same day-to-day problems, the behaviors or solutions to those problems among various cultures mainly depends on the different perceptions of the meaning of life. In other words, all cultures face the same obstacles but their solution varies. Therefore, to a certain extent, cultures can be blended to reunite values. â€Å"Stereotyping ignores the fact that individuals in the same culture do not necessarily behave according to the cultural norm.† In other words, just because a person belongs to a particular culture, it does not always mean that he orShow MoreRelatedMedia and Mass Communications Development on a Healthy Mature Culture1200 Words   |  5 PagesMedia and Mass Communications development on a Healthy Mature Culture This argumentative essay is specially made to discuss the possibility for media and mass communication to nurture the development of a healthy, mature culture. Overall, the process of media and mass communication media development has already caused changes in the public sphere. The digitalization of media dramatically increases the chances of the people to get an access to the information, which is transferredRead More The Anxiety/Uncertainty Management Theory Essay686 Words   |  3 Pagesstrangers from the same culture. Studies, however, suggest this theory can also be extended to interpersonal communication between two people from different cultures. Uncertainty refers to how well you can accurately predict how strangers will behave during their initial interaction and the ability to explain the strangers behavior. Research on uncertainty reduction theory has been limited to attitude similarity. However, it has been argued that in order to understand the influence of similarity onRead MoreThe Communication : Direct And Indirect1096 Words   |  5 PagesLITERATURE REVIEW THE COMMUNICATION STRATGIES: DIRECT AND INDIRECT The direct and indirect strategies of communication strategy will be discussed in this section. These two strategies are the ways of argument which influences explicit communication, it can be easily indicated by the individualistic-collectivism of Hofstede (1980) and high- or low- context of Hall (1976). In the following section, the effectiveness of these strategies will be evaluated from the standpoint of different cultures. Besides, theRead MoreCross Cultural Perspectives Of Culture Essay1550 Words   |  7 PagesCross-Cultural Perspectives-900 words Culture refers to the values, rules, norms and behaviour as well as their products that govern the lifestyles of an individual or group. 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There are multiple, contingentRead MoreMass Media Essay720 Words   |  3 PagesEmily Lewis Horne University of Phoenix HUM 186 October 30, 2017 The Major Developments of the Mass Media In the textbook, Media and Culture: Mass Communication in a Digital Age, written by Richard Campbell, it talks about wat mass media is and the mass media developments. It said, â€Å"The mass media are the cultural industries—the channels of communication—that produce and distribute songs, novels, TV shows, news- papers, movies, video games, Internet services, and other cultural products to largeRead MoreMass Media and Popular Culture1367 Words   |  6 PagesHow has mass media a created a relationship among popular culture, mass media and different forms of dissemination? Mass media is any form of communication used to reach a large group of people. There are different types of media; examples of media are magazines, movies, television, books, recording devices, radio and the internet. As time goes on, new and improved technology is developed in the mass media industry for communicating and entertainment purposes. As mass media continues to grow andRead MoreMass Medi a Usage813 Words   |  4 PagesEssay Media Usage Mass media has become a powerful tool in shaping our culture, and is largely reflective of our society today. According to our text book and class lecture notes, mass media can be loosely defined as the technological vehicles through which mass communication takes place, along with the industries which control them. Over the years, mass media, has had a profound effect on American society, on its culture, and on the individuals exposed to the media. Mass media effects people differentlyRead MoreInternal And External Influences That Help Shape Businesses871 Words   |  4 Pagesinternal and external influences which help shape businesses. The NSW government has All business decisions about how and what to produce are affected by the environment in which the business operates. Successful business managers have a good understanding of the environment in which the business operates. This allows them to respond positively to changes that take place and prepare for the impact such change s will have on their business operations. It is through these influences which shapes a business’sRead MoreHow Does Globalization Affect Cultural Traditions in the Arabic Communities?923 Words   |  4 Pagestrade, business and communications together. The problem is the culture that is dominate is the West, many people feel to be globalized means to do everything like America and the West. Ira Rifkin in his book, Spiritual Perspective On Globalization define globalization how different religions and traditions understand it, include Islam which is the religion many Arabs follow. In his opinion, globalization on cultural level is the spread of the influence of West culture, which he calls western